onwardSEO URL Keyword Analyzer

Instantly uncover the keywords and content structure driving results for any webpage. Whether you're crafting competitive content or fine-tuning your own site, this tool gives you the edge you need to rank higher and attract the right audience.

See What Works, Implement What Wins, and Start Ranking Today!

Density Calculation Example

For a phrase appearing 12 times in a 1000-word text:
Density = Occurrences / (Total Words - Phrase Length + 1)
= 12 / (1000 - 2 + 1)
= 12 / 999
≈ 0.012 or 1.2%

onwardSEO Prominence Score Calculation Example

For a phrase found in title, H1, and at word position 100 of 1000:
Position Score = 0.9 × (1 - 100/1000) = 0.81
Title (2.0) + H1 (1.5) + Position (0.81) = 4.31
Final Score = 4.31 / 7.4 ≈ 0.58 or 58%
Max possible: (T:2.0 + H1:1.5 + H2:1.2 + H3:1.0 + H4:0.8 + Pos:0.9) / 7.4 = 100%

What is onwardSEO Prominence Score?

The onwardSEO Prominence Score is a proprietary metric that measures the prominence and relevance of a specific keyword or phrase within a webpage's content. The score evaluates the keyword's strategic placement and calculates its contribution to SEO performance based on the following weighted factors:

HTML Element Weighting:

Keywords found in key structural elements like the title (2.0 weight), H1 (1.5 weight), H2 (1.2 weight), H3 (1.0 weight), and H4 (0.8 weight) are assigned corresponding scores to reflect their importance in SEO.

Position Score:

Keywords' positional relevance within the content is quantified using the formula:

Position Score = 0.9 × (1 - word position / total words)

This factor prioritizes keywords appearing earlier in the content, which is generally more impactful for SEO.

Final Score Calculation:

The weighted scores from the title, headings, and position are summed and normalized against the maximum possible score (7.4) to yield a percentage-based score.

The onwardSEO Prominence Score provides a standardized way to assess how effectively a keyword or phrase is integrated into a webpage to maximize visibility and search engine relevance.